AI VISIBILITYREPORT GROUP
AI Visibility Knowledge Base

How to become visible, findable and worth recommending in AI.

AI visibility goes further than being found. It is about whether AI understands who you are, picks your brand or products, weighs you against competitors and ends up recommending you when the question is relevant.

01 · GEO

Generative Engine Optimization

Shape your website and your brand so generative AI systems can understand your information, trust it and use it.

Read about GEO →
02 · LLM Brand Tracking

Measure whether AI actually picks your brand

Track more than mentions: recommendations, position, branded and unbranded visibility, and which competitors show up in the scenarios that matter.

Read about AI Visibility →
03 · AI Shopping

Are your products found and recommended?

For online stores, AI visibility also comes down to product data, price, availability, structured data, comparability and product recommendations.

Read about AI Shopping →
The basics

What is AI Visibility?

AI Visibility is how far a brand, company, service or product gets found, named and picked in AI-driven search and decision-making. A technically readable website is only the starting point.

The commercial question is simpler than that: does your company show up when somebody has not picked a brand yet, and does AI then choose you over the alternatives?

  • Findability
    Can AI reliably identify your website, your brand and what you sell?
  • Visibility
    Do you get named on relevant category, problem and buying questions?
  • Recommendation
    Are you merely mentioned, or actually picked as the relevant choice?
  • Competition
    Which other brands or products win the same AI selection?
Going deeper

The AI Visibility topics that matter most

Short explanations and practical pages on the parts that decide whether AI can find, understand, compare and recommend your organisation.

Benchmarking across AI platforms

Six platforms answer the same question differently. How do you compare them on one scale?

See how to benchmark →

AEO: Answer Engine Optimization

Make your information answer-ready: clear entities, facts, structure and answers a model can lift straight out.

See GEO & AEO →

AI Visibility for online stores

Why product data, price, availability, variants and machine-comparable attributes start to decide the outcome.

See store readiness →

Measuring AI Visibility

One prompt is not a baseline. Measure branded, unbranded and commercial scenarios inside a fixed frame.

See which metrics count →

AI Visibility Report

From a visibility score to competitor insight, technical findings and a short list of things to fix first.

See the report →

AI terms explained

Retrieval, citation, GEO, AEO, structured data and AI Shopping, in plain language.

See the glossary →

Methodology

How our scores, scenarios and technical signals are used as standardised indicators, and what they do not claim.

See how we measure →

Answers to measured buying questions

The questions AI systems ask themselves

During our blind measurement on 29 August 2026, the six AI platforms wrote their own search queries. These are the commercial questions that came out of it, and these are our answers.

Which AI scan fits me? Four criteria to watch →

See the underlying research: 319 sources across six platforms →

From knowledge to a baseline

Find out where your company stands in AI today.

Start free with technical AI readiness. If you want to know where competitors are winning and what to fix first, take the full AI Visibility Scan.